Are Eco-Friendly Baby Clothes Worth It? Here’s What I Learned After Years in Fashion
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Are Eco-Friendly Baby Clothes Worth It? Here’s What I Learned After Years in Fashion
Before I was a mom, I worked in corporate marketing for Nordstrom. My job was to stay ahead of the trend cycle—anticipating the next must-have, the next color story, the next drop moms didn’t even know they needed yet.
And while I loved so much about that work (hello, creative energy and incredible teams), I also started to see something clearly: the speed of consumer culture was exhausting. Newness was constant. And if I’m honest, I was caught up in it too.
Then I Had Kids
Having a baby sped that cycle up tenfold. Suddenly I wasn’t just thinking about my own closet—I was drowning in tiny clothes my kids would outgrow in weeks. Every size. Every season. A revolving door of pajamas, leggings, onesies, and outerwear.
It was expensive. It was wasteful. And it made me start asking different questions.
What if I didn’t buy new every time? What if I opted out of the cycle?
That’s When I Found Thrifting
At first, it was just about saving money. I’d hunt for secondhand gems on Poshmark or in local mom groups. But it didn’t take long for me to realize—I actually loved buying secondhand.
There was less pressure. Less waste. And strangely, it made me feel more confident in what I was choosing for my family. It felt like I was voting for something better with every purchase.
Why Eco-Friendly Baby Clothes Matter to Me Now
As I learned more about what goes into clothing production—especially for kids—I couldn’t unsee it. The dyes. The pesticides. The labor. The landfill waste.
Ecofriendly baby clothes aren't just about organic cotton (though yes, I’m a fan). They’re about:
- Using what already exists
- Choosing better materials
- Slowing the cycle
- Passing things on
If you’re curious, look for labels like GOTS Certified Organic and OEKO-TEX® Standard 100. They’re great indicators that the clothes were made with safer, more sustainable practices.
That’s also why I created The Little Loop—a way to swap outgrown clothes with other families so nothing goes to waste.
It’s secondhand, made simple. And it’s built for moms like us.
My “Eco-ish” Approach
I’m not perfect—and I don’t expect you to be either. Sometimes I grab new socks at Target or fall for a cute impulse buy. But most of the time? I’m happy to choose:
- Hand-me-downs from friends
- Secondhand scores from ThredUp or Buy Nothing groups
- High-quality eco pieces that actually last
It’s not about being rigid. It’s about being aware. And trusting that small shifts can lead to big impact.
Final Thought
If you’ve ever wondered if ecofriendly baby clothes are “worth it,” here’s my take: yes, in all the ways that count.
Because our babies may outgrow everything—but the impact we make while raising them doesn’t.